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Advertising people love art. We like to think we make it (some of us do), we like to support it, critique it, analyze, mock, etc. I point this out because this, like most of my posts, article is about art and specifically the science being used to find art. So give me the benefit of a doubt that something I think is cool has anything to do with bloomfield knoble and the science of marketing.
You might have noticed that DaVinci, and specifically the Mona Lisa, has been all over the news lately. In case you’ve missed it, Madrid’s Prado Museum has held what was believed to be a mere replica of Leonardo da Vinci’s masterpiece, the Mona Lisa. But researchers at the museum recently discovered that their copy wasn’t just any copy. Thanks to the use of infrared technology, they deduced that the work was not only painted in Leonardo’s workshop, by one of his students, but that it was done at the same time as the master was completing the original.
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